This is an interesting idea from Nestle brand Fitness, when you buy selected packs of the cereal, save up the tokens to get a free set of branded scales!
This promotional campaign shows us the benefit of perfectly picked promotional products. The product itself promotes well being and consumers becoming fitter, so the promotional product is supporting that asking consumers to test the product by weighing themselves!
These kind of products make a perfect match- something that proves your products worth!
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