GWP Bottle Carry Holder |
Depending on the type of materials used and the design, promo packaging can really help to make a product seem high-end, which will increase the perceived value and justify you charging a higher price than your competitors.
There's a convenience aspect that can come with promotional packaging too. As you can be see above, a holder for the bottle of whiskey can be incredibly convenient, which will help to drive impulse sales and make it more likely consumers will purchase your brand over others.
Packaging, of course, is primarily used for branding and getting your logo noticed. Luckily promotional packaging does this job just as well, if not better, than regular packaging. The high-end box style and large printing area can really help to increase brand awareness and exposure.
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