Wednesday, 31 March 2021
Promotional Product Blogs in March 2021
Tuesday, 16 March 2021
Grossman Marketing Group Acquires PCI Creative
Grossman Marketing Group is a Somerville, MA-based promotional products distributor with Harvard University and Boston Celtics as their customers. They have recently acquired PCI Creative Group, a Stamford, CT-based distributor.
Grossman Marketing Group, which has a long family heritage of four generations running the business, provides a wide variety of marketing solutions such as promotional products to clients in industries that vary from financial services to law and education.
PCI Creative is a company with 35 years of professionalism and experience, which enlarges Grossman Marketing Group's influence and footprint in Connecticut through a firm that provides diverse solutions such as image and branding to web and digital design.
“Adding decades of marketing experience, along with an amazing reputation and legacy, in a region of New England into which we continue to see a steady influx of growth is truly an asset and another defining moment for our company,” said David Grossman, co-president of Grossman Marketing Group. “Broadening our relationships within the Connecticut market, a state in which we’ve had a presence for over 40 years ourselves, is a major priority for us, and we will continue to pursue that goal when ideal opportunities, such as this one, present themselves.”
The principal at PCI Creative, Anne Chiapetta, said that company leaders felt that it was time to take on a less active role in day-to-day operations and were looking for a company to “pass the torch.” She felt that Grossman was the right company to do so.
“Their stellar reputation and the prestigious clients they have served, many for decades, ensures that our clients will continue to receive the same level of excellent, reliable and high-touch service to which they have grown accustomed,” Chiapetta said.
Grossman Marketing Group’s accession of PCI Creative Group indicates its third acquisition in the state of Connecticut within the past ten years. They formerly acquired Fleet Business Products of East Hartford in November 2015 and ASAP Inc. of Norwalk in January 2013. The firm united its Connecticut operations into a Hartford office established in the mid-1970s. Other acquisitions by Grossman include Advantages in Marketing (AIM) of West Springfield, MA in 2019 and Manchester, ME-based Premier Marketing Group in 2017.
Apart from Boston Celtics and Harvard University as Grossman Marketing Group’s house-hold name clients, other well-known clients include Boston Bruins, Brigham & Women’s Hospital, Massachusetts General Hospital, athenahealth, Novocure, Columbia University, Tufts University, Hewlett-Packard, John Hancock, L.L. Bean, Zipcar, CVS, and the International Academy of Arts and Sciences (Emmy Awards).
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